Executive coaching · Vancouver and online
What could clarity do that effort can’t?
End performing. Choose becoming.
Complex work gets heavier when every consequential decision lands with you. Coaching brings the clarity to name what matters, the courage to face what is true, the commitment to act, and the character to keep becoming.
The promotion was the easy part. The person the new role requires is still under construction. See which sounds familiar →
Individual and organization-sponsored engagements
PCC · Birkman Signature Consultant · MA Executive and Organizational Coaching




An honest check
Which of these sounds familiar?
High-performing leaders rarely need more ambition. They need room to see what effort has been hiding.
You’re deciding alone.
Every big call is yours to make, and there is no one you can think out loud with. The higher you go, the lonelier the thinking gets.
Coaching gives you a confidential thought partner, fully in your corner.
Effort isn’t moving the needle.
You are working harder than ever and the needle barely moves. More hours will not fix what hours did not cause.
The problem was never effort. Coaching names what matters.
Your team feels your pace.
You set the tempo, and right now the tempo is anxiety. What stays unspoken in you becomes unspoken in them.
Leaders who think clearly create room for others to lead.
If one of these is yours, you do not need another performance hack. You need a conversation.
See the pathYour coach

I’ve sat in your chair.
Jonathan is an executive coach for senior leaders who are done performing success and ready to become who they are meant to be. Before coaching, he spent eight years leading a multi-million-dollar organization with 40-plus staff. He knows the weight of the chair you are sitting in.
He holds a Master of Arts in Executive and Organizational Coaching from Royal Roads University and the Professional Certified Coach credential from the International Coaching Federation, and is a Birkman Signature Consultant. He serves as President of the ICF BC Chapter and President and Board Chair of the Rotary Club of Vancouver Waterfront. He received the Queen Elizabeth II Diamond Jubilee Medal for community leadership.
Hear from leaders


Client words
What leaders say.
The strongest evidence is how leaders describe the work in their own words: clearer decisions, greater self-awareness, and the courage to lead differently.
Jonathan has a gift for identifying blind spots and patterns that are hard to see on your own. He creates a safe space for tough conversations while keeping them productive, and he has helped me make several important decisions that I might have avoided or approached very differently on my own.
Jonathan’s coaching helped me reframe the way I think about my work and life, bringing greater clarity and self-awareness to how I lead. That insight has made me a better listener, a better decision-maker, and ultimately a better leader.

Founder & CEO, Jelly Marketing
Through Jonathan’s support, I gained the confidence to embrace my authentic self and lead with clarity. I began to show up as my full self and step more fully into the person I aspire to be.

Jonathan guided me through a period of significant personal and professional change, leading me to rediscover my strengths and passions and take a bold leap toward a more purposeful life and career.

The Coaching Path for Executives
Clear steps. Real commitments.
Start with a free 30-minute conversation, with no pitch. If there is a fit, move from honest diagnosis to explicit commitments and sustained change.
01 · Clarity
The Discovery Call.
A free 30-minute conversation to name your goal, understand your context, and decide whether we are a strong fit. No pitch.
Free · 30 minutes02 · Courage
The Executive Clarity Intensive.
Ninety minutes to face what the current approach is costing: Birkman debrief, honest diagnosis, and a written 90-day action plan within 48 hours.
$75003 · Commitment and character
The Coaching Sprint.
Ongoing coaching turns insight into explicit commitments, then tests those commitments in the real work of becoming a stronger leader.
3, 6 or 9 monthsSprint pricing is for senior leaders.
Sprint · Three months
A focused push.
$900
For leaders who know the goal and want momentum: three sessions over three months.
Sprint · Six months
The steady build.
$1,800
Six sessions over six months, one per month, at $300 per session.
Sprint · Nine months
The full arc.
$2,475
Nine sessions over nine months at $275 per session.
Save $225The first step is free and has no pitch. If there is a fit, the Intensive ends with a written 90-day action plan within 48 hours.
Book a discovery callNot an executive? Coaching for emerging leaders begins with the same free discovery call.
Quiet proof
What the work looks like.
Engagement snapshots from leaders who chose to think differently. No noise, no hype.
ENGAGEMENT 01
From firefighting to leading.
An executive director in health care was squeezed between budget cuts and rising demand. We worked on a leadership approach grounded in clear communication, using the LEADS framework to build coalitions and address the systemic problems underneath the symptoms.
Overtime came down, engagement scores went up.ENGAGEMENT 02
The promotion without the playbook.
A rising executive was promoted past her old playbook. We clarified where she was leading from habit and where from intention, and built a 90-day plan her team could actually see.
Team engagement rose within the first quarter.ENGAGEMENT 03
The culture she wanted to lead.
A founder wanted a culture that matched her values, but the business kept rewarding the old ones. Coaching surfaced the trade-offs she had been avoiding, and we redesigned the rhythm of the business around them.
Turnover fell by half within six months.Names withheld, results not.
For HR and leadership teams
Coaching for your bench.
When a leader’s blind spots affect the team, waiting costs trust and momentum. Infinitum gives HR a credible, confidential coaching partner for the leaders who matter most.
Built for confident referral.
Executive coaching for high-potential leaders, new executives, and key transitions. People, process, and flexible paths, with clear goals and measurable change.
Confidential by design.
Organizations receive agreed progress signals, never session content.
- Clear three-way goals
- Reportable progress
- Zero session-content disclosure
- MFA-secured booking, meetings, and files
Who it serves
Coaching across the bench.
For larger engagements, Infinitum can scale employee coaching, run internal coaching workshops, and consult on organizational development to help install a coaching culture.
Belonging
You belong here.
Senior executive, emerging leader, or the HR leader who champions them. If you are done performing and ready to become, there is a chair for you here. Bring all of who you are. The work will meet you there.
Start here
End performing. Choose becoming.
You need a place to think clearly, tell the truth, make a commitment, and become the leader the work now requires.

